“Beyond the Bow” – Our Veerless Blog

Read our insights on corporate responsibility, sustainability, and ESG.

5 Faves – Built for the Long Run

Marathon season is here, with training miles giving way to race-day crowds and finish-line celebrations. With several runners on the Veerless team, we’re taking the opportunity to look at the companies behind the gear, including some team favorites and a few newer discoveries.

Whether you’re training for 26.2 miles or enjoying a run around the neighborhood, comfort, fit, and performance matter. For this week’s 5 Faves, we’re highlighting running brands that bring those priorities together with attention to materials, manufacturing, and community. Their efforts include using recycled fabrics, supporting repair and reuse, and helping more people take part in the sport.

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5 Faves Hispanic Heritage Month – Tradition, Craft, and Impact

Hispanic Heritage Month is a chance to celebrate the people, traditions, and ideas that continue to shape communities, culture, and business. This year, we wanted to look at companies where that heritage shows up not only in who founded the business, but also in what they make, how they source, and the relationships they build along the way. 

Across these five companies, heritage appears in different forms, from traditional craftsmanship and foodways to sourcing practices, material choices, and connections with growers, artisans, and local communities. Each also brings a thoughtful approach to sustainability, social impact, or both. 

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Veerless Ventures: Our Commitment to Supporting Our Small Business Peers

We know that bespoke consulting projects and counsel is expensive. For most small businesses, hiring a consulting firm to help with strategy, reputation, and sustainability sits somewhere between “someday” and “never,” even when the owner cares deeply about how the business treats its people, its community, and the planet. We also know how impactful small businesses can be to the global economy, and how deeply committed to sustainability so many small businesses are.

Since Veerless’ inception, it’s always bothered us that our services can’t always fit the small business budget. Most Veerless clients are multi-billion-dollar companies. We build their sustainability strategies, write their reports, and prepare them for regulations around the world. We love that work, and we love the companies we have the privilege to serve each day. But Veerless is a small business too, and we see ourselves in the coffee shop owner sourcing ethically, the studio founder weighing B Corp certification, and the landscaper trying to cut fuel costs and emissions at the same time.

So as a small, Minneapolis-grown B Corp, we are committed to extending the frameworks and knowledge we build for the world’s largest companies to small businesses as well. We call this work Veerless Ventures. Read more on how we engage with small businesses and share our knowledge and resources.

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The Revised ESRS: What Changed and What to Do Next

On July 3, 2026, the European Commission adopted a substantially revised set of European Sustainability Reporting Standards (ESRS). The revisions cut reporting requirements sharply. They also reinforce something harder to fake: sound judgment about what is material.

Companies will report fewer mandatory datapoints. They will need to exercise more judgment about what to disclose. For sustainability and reporting teams, this is a shift from compliance checklist to strategic reporting process.

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Building a Strong Vendor Evaluation Program

Most companies can answer “Did we evaluate this supplier?” Fewer can answer “What did we do about what we found?”

That gap is where supplier risk programs break down. No universal ESG vendor questionnaire or scoring method exists, but a consensus is forming around process. A credible program is risk-based, ongoing, built into procurement, and tied to action.

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5 Faves – Small Tailgate Changes Worth Cheering For

Football season is back, bringing with it packed coolers, team colors, parking-lot grilling, and Saturdays built around the game. Tailgating also tends to involve a lot of single-use items, from food storage and drink containers to plates, packaging, and everything needed to keep a crowd fed.

Fortunately, making a few different choices doesn’t have to change the tradition. This week, we’re sharing five favorites that can help cut down on single-use items, incorporate recycled materials, offer a plant-based option for the grill, or simply bring something a little more thoughtful to game day.

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Accountability by Design: The Veerless Commitment to Third Party Certification

As a sustainability-focused strategy firm, Veerless knows how important it is for us to walk our talk. We work hard to show our stakeholders – our clients, our employees, our communities – that we are prioritizing ethics and integrity in all we do. All of these commitments are easy to make, but they’re harder to stick with year over year. Every small business owner has stood at the same crossroads I have. A certification renewal is due, the fee feels steep against a lean budget, and the honest question surfaces: does this actually matter, or is it a nice-to-have we can skip this year?

I’ve asked myself that question more than once since founding Veerless. Every time, the answer has been the same. We certify because it matters to our integrity and our foundational beliefs as a company. Our clients, our partners, and our team members deserve to work with the Veerless that does the work, not just the Veerless who talks about it.

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5 Faves – Back to School

Back-to-school season comes with a long list of things to think about, and often numerous purchases along the way. Some are replacing well-used favorites, while others are simply part of getting ready for a new school year. For families replacing or stocking up on everyday essentials, there are more options than ever that take sustainability into account. 

For this week’s 5 Faves, we’re highlighting brands approaching familiar back-to-school products in different ways, from organic and recycled materials to durable design, resale, refurbishment, and programs that support students and communities. 

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Getting Innovative with Employee Resource Groups: The Stronghold of DEI Programming Globally

We have all witnessed the backlash and attacks on diversity, equity, and inclusion (DEI) programs in recent years. I could write a book about how deeply I disagree with these concerns, but today is not the day for that post. Instead, I want to talk about a set of programs that, in many cases, were immune from the cuts happening in DEI in many companies – employee resource groups or ERGs.

As some companies cut chief diversity officer roles, retired public representation goals, withdrew from external indices, and scrubbed language off their websites, a strange thing happened. Most left their ERGs intact. I chalk this up to the fact that most companies downsizing DEI really just downsized the D and E. Inclusion, and the importance of employee engagement largely remained apolitical.

An HR Brew analysis of 52 companies that changed DEI course in 2024/25 found only 11 made changes to their ERGs. Gravity Research found the same pattern: most ERGs are still running, with adjustments to how membership is described rather than whether the group exists at all. So let’s talk about ERGs: why they stayed above the fray and how innovation in these areas can strengthen the social impact pillar of your internal corporate responsibility work.

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5 Faves – Thoughtful Baby Gifts from B Corps

At Veerless, we believe sustainability shows up in the choices we make every day, including the businesses we choose to support. Recently, our team celebrated one of our own as she prepares to welcome a new baby, and we looked for gifts that reflected the values we care about: thoughtful design, responsible business practices, and products made with care. 

For this week’s 5 Faves, we’re sharing the Certified B Corporations behind the gifts we chose. From baby clothing and skincare to feeding essentials and everyday necessities, these companies demonstrate how businesses can create products families love while considering their impact on people and the planet. 

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