Choosing Carbon Offsets That Pass the Bullshit Test

There’s a word in the sustainability space that, when spoken, often feels like one should look to the left and right to make sure no one hears them say……offsets. Since John Oliver’s takedown (a skilled one, I might say) of the carbon offset industry in summer 2022, our field has collectively gathered one big proverbial rug to sweep offsets under in many ways. In the last few weeks, internal turmoil about offsets has publicly plagued the Science Based Targets Initiative (SBTi), and so the conversation continues. (PS – It also continues on our podcast – find the companion episode to this blogpost on Table Stakes.)

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Veerless Becomes Carbon Neutral Certified


At Veerless, we strongly believe a commitment to the planet and combating climate change means little without a data-driven strategy to prove a company’s commitment. As 2023 wrapped, we began our process to become Climate Neutral Certified. This certification is awarded by the Change Climate Project, which stands as a rigorous, independent standard for companies taking real, measurable steps towards reducing their carbon emissions to zero.

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Veerless Favorites: B Corp Impact Reports 

With the release of Veerless’ 2023 Impact Report, we are working to “walk our talk” as a thought leader in sustainability – for ourselves and our clients. Our inaugural report is more than a document – it’s a testament to living our values, a cornerstone of our identity in the ESG landscape.

As we wrote our first report, we were inspired by many other B Corp reports globally. Today, we’re highlighting our “5 Faves,” companies whose exceptional impact reports offer both inspiration and benchmarks for excellence. Click the titles and images below to view these impressive reports. 

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Veerless Favorites: Hospital/Health Care Sustainability Reports – When Message Meets Mission 

Sustainability reporting has become table stakes for most large companies. The International Federation of Accountants estimates nearly 98% of large companies globally reported on some ESG information in 2022. Estimates vary in the health care sector, but the consensus is that less than 50% of health care companies (and even less in hospital systems specifically) are reporting on any ESG or sustainability data.

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Your 2024 ESG, Sustainability and Corporate Responsibility Reading List

It’s year 6 of my annual reading list dedicated to the books that will make you a more sustainable, ethical, responsible leader. This year has been a wild ride for me and for my team. After almost 4 years as a solopreneur, I decided to expand my business in 2023. I brought on a team of incredible leaders this year, rebranded our company – Veerless – and continued to help companies of all shapes and sizes grow their sustainable impact globally. Together with my team, we’ve been focused on “leveling up” all year, and the books I bring to this list have been instrumental in that process. These books have been the cornerstone of my learning as a leader and my team’s learning processes as they continue to build their expertise, breadth and depth our clients need to succeed.

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Rebrand and Relaunch: Marcy Twete Consulting Becomes Veerless

Almost exactly five years ago, I conducted what I later referred to as a “controlled burn” of a successful career (LinkedIn article of the same title here). I left a sustainability role in one of the largest companies in the world unclear about what was ahead. My path to consulting was a pleasant surprise. A few consulting projects to bridge the gap to a new corporate role turned into falling in love with the variety and independence this path offered me personally and professionally. But the prospect of entrepreneurship was terrifying. In summer 2019, my husband and I took a trip to Italy and a tour of the Colosseum. I stood on the floor and hearkened back to the words of two of my favorite people – Teddy Roosevelt and Brené Brown – the story about the “man in the arena.” On that trip, I decided to go all in on solopreneurship, and nearly five years later, it’s the best decision I’ve ever made.

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Your 2023 Corporate Responsibility and Sustainability Reading List

It’s hard to believe, but it’s been 5 years since I started this annual reading list, and I’m so honored to have had many of you reach out to me with “when is it coming?” messages already and we’re only 10 days into 2023. Every year, I compile a list of books that have helped me in my life, business, and sustainability journey over the last year. This year, I’m going to share with you a little about each book as well as my favorite passage or quote from the book to whet your appetite on its value.

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Your 2022 Corporate Responsibility and Sustainability Reading List

Happy New Year, everyone, and welcome to my 5th annual reading list for all things ESG, sustainability and corporate responsibility. Each year, I compile a list of books I found helpful in my own life, career and sustainability journey. Over the years I’ve talked to countless individuals who found this list helpful, so I’ll continue to compile it annually.

This year, I’m breaking my list into three key categories: books to make you think differently and plan accordingly, books that outline mistakes and common errors in business and ESG and how to learn the lessons from them, and some incredibly impactful memoirs/biographies of business leaders. Let’s dive in:

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