Rebrand and Relaunch: Marcy Twete Consulting Becomes Veerless

Almost exactly five years ago, I conducted what I later referred to as a “controlled burn” of a successful career (LinkedIn article of the same title here). I left a sustainability role in one of the largest companies in the world unclear about what was ahead. My path to consulting was a pleasant surprise. A few consulting projects to bridge the gap to a new corporate role turned into falling in love with the variety and independence this path offered me personally and professionally. But the prospect of entrepreneurship was terrifying. In summer 2019, my husband and I took a trip to Italy and a tour of the Colosseum. I stood on the floor and hearkened back to the words of two of my favorite people – Teddy Roosevelt and Brené Brown – the story about the “man in the arena.” On that trip, I decided to go all in on solopreneurship, and nearly five years later, it’s the best decision I’ve ever made.

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